Rules & Eligibility

THE 2012 NCLR ALMA AWARDS RULES AND
ELIGIBILITY GUIDELINES COMING SOON.

2011 NCLR ALMA AWARDS®
An NBC Network Television Entertainment Special

The National Council of La Raza (NCLR) is the largest national Latino civil rights and advocacy organization in the United States. For over 40 years, NCLR has been promoting the advancement of Latino families in this country, creating opportunities and opening doors. The NCLR ALMA (American Latino Media Arts) Awards presentation is an integral part of that mission: a national prime-time NBC Television Network entertainment special with a cause—to show how diversity strengthens our country and how inclusion strengthens the entertainment industry.

The 2011 NCLR ALMA Awards telecast—which kicked off National Hispanic Heritage Month—celebrates America’s favorite Latinos in the entertainment industry, television programs, and films. Final awards categories and number of awards presented on the telecast were determined by the NCLR ALMA Awards Production Leadership Team (NCLR ALMA Awards staff, executive producers, and producers) in consultation with network executives.

Film Categories

Eligibility period for Favorite Actor and Actress categories:
July 14, 2010–July 15, 2011
Eligibility period for Favorite Movie category:
August 21, 2010–August 21, 2011

  • The 2011 NCLR ALMA Awards film categories are:
    Favorite Movie
    Favorite Movie Actor
    Favorite Movie Actress—Drama/Adventure
    Favorite Movie Actress—Comedy/Musical
  • All eligible films and performances by Latino actors in the film categories are for English-language feature films publicly exhibited for paid admission (preview and film festivals excluded) and nationally distributed in commercial motion picture theaters in the United States.
  • Films considered for the Favorite Movie category will be Latino-themed or have a significant storyline about Latinos, the Latino community, or the Latino culture, and includes major cast members that are Latino. A film may also be considered if there are major performances by Latino actors that are identified as Latinos in the film and are an integral part of the film’s storyline.
  • The box office ranking, national publicity campaign, strength of performances by the Latino cast in the film and/or strength of the film’s storyline involving Latinos, the Latino community, or Latino culture will be considered by the NCLR ALMA Awards Production Leadership Team in selecting the Favorite Movie nominees. The survey results will then be considered by the Team in selecting the award recipient.
  • Nominees in the individual performance categories listed in the NCLR ALMA survey must be Latino and their inclusion in the survey by the NCLR ALMA Awards Production Leadership Team will be determined by the U.S. box office ranking of the individual’s film during the eligibility period (July 14, 2010–July 15, 2011), the significance of the role, and the popularity of the individual and/or the individual’s performance in the media and with the general public. The survey results will then be considered by the Team in selecting the awards recipients.
  • One NCLR ALMA statuette will be awarded in each individual acting category. NCLR ALMA statuettes will be awarded to a maximum of three producers in the Favorite Movie category. The NCLR ALMA Awards Production Leadership Team does have the option to award additional statuettes in the Favorite Movie category to Latino cast, creative, and crew members that have a significant role in the film’s success.

Television Categories

Eligibility period for television categories: July 14, 2010–July 15, 2011

  • The 2011 NCLR ALMA Awards television categories are:
    Favorite TV Series
    Favorite TV Reality, Variety, or Comedy Personality or Act
    Favorite TV Actor—Leading Role
    Favorite TV Actor—Supporting Role
    Favorite TV Actress—Leading Role in a Drama
    Favorite TV Actress—Leading Role in a Comedy
    Favorite TV Actress—Supporting Role
  • All eligible television programs, television performances, acts, and reality TV appearances in the television categories are for prime time (7:00 p.m. EDT/6:00 p.m. CDT to 1:00 a.m. EDT/midnight CDT) English-language programs developed for television and originally transmitted nationally on a major broadcast or cable network in the United States during the eligibility period. Original syndicated programs are not eligible.
  • Television programs considered for the Favorite TV Series category will be Latino-themed or have significant storylines, topics, or discussions about Latinos, the Latino community, or the Latino culture. A television program may also be considered if there are major performances, acts, or appearances by Latinos that are identified as Latinos in the program and are an integral part of the television program.
  • Nominees in the Favorite TV Series category listed in the NCLR ALMA survey by the NCLR ALMA Awards Production Leadership Team will be determined by considering the television program’s Nielsen rating for English-language programs during the eligibility period and its popularity in the media and with the general public.
  • Nominees in the acting and the Favorite TV Reality, Variety, or Comedy Personality or Act categories listed in the NCLR ALMA survey must be Latino. Their inclusion in the survey by the NCLR ALMA Awards Production Leadership Team will be determined by considering the Nielsen ratings for their English-language television program during the qualification period and the media and general public popularity of the individual and/or the individual’s performance, act, or appearance.
  • The nominees in the acting categories require that the Latino/a actor be part of the permanent cast of the television series and play a character that is a major part of the storyline with dialogue comparable to other major characters in the series. The Latino/a actor must have been in at least ten new episodes of the prime time television series that must have aired during the eligibility period in which the theme, storyline, and main characters are presented under the same title and have continuity of production supervision.
  • The Favorite TV Reality, Variety, or Comedy Personality or Act category is for a Latino/a appearance on a TV reality, variety, or comedy television program.
  • The awards recipients in the television categories will be determined by the NCLR ALMA Awards Production Leadership Team’s consideration of the NCLR ALMA survey results and the popularity of the television program or the individual and/or the individual’s performance, act, or appearance in the media and with the general public.
  • One NCLR ALMA statuette is awarded in each of the acting categories and in the Favorite TV Reality, Variety, Comedy Personality or Act category. NCLR ALMA statuettes are awarded to a maximum of three producers in the Favorite TV Series category. The NCLR ALMA Awards Production Leadership Team does have the option to award additional statuettes in the Favorite TV Series category to Latino cast, creative, and crew members that have a significant role in the television program’s success.

Music Categories

Eligibility period for music categories: July 14, 2010–July 15, 2011

  • The 2011 NCLR ALMA Awards music categories are:
    Favorite Male Music Artist
     Favorite Female Music Artist
  • All eligible music recordings by Latino individual artists, duos, or groups must first be publicly released and transmitted on a major English-language radio network in the United States during the eligibility period.
  • Nominees in the music categories listed in the NCLR ALMA survey by the NCLR ALMA Awards Production Team will be determined by considering the music recording’s ranking on Billboard charts and the album’s/vocalist’s popularity in the media and with the general public.
  • The awards recipients in the music categories will be determined by the NCLR ALMA Awards Production Leadership Team’s consideration of the NCLR ALMA survey results and the popularity of the artist(s) and/or the recording in the media and with the general public.
  • In the categories for Favorite Male and Female Music Artist, the NCLR ALMA statuette is awarded to the artist.

Special Achievement Awards

Special Achievement Awards recipients are selected by the NCLR ALMA Awards Production Leadership Team (NCLR ALMA Awards staff, executive producers, and producers).

NCLR reserves the right to have the final authority and responsibility to amend the rules to fulfill the goals and objectives of the NCLR ALMA Awards Presentation; its decisions are final.






















































































































































A Presentation of the National Council of La Raza